Privacy policy.

Privacy Policy
Preamble

With the following privacy policy, we would like to inform you about the types of your personal data (hereinafter also referred to shortly as "data") that we process, for what purposes, and to what extent. The privacy policy applies to all processing of personal data carried out by us, both in the provision of our services and particularly on our websites, in mobile applications, and within external online presences, such as our social media profiles (hereinafter collectively referred to as "online offering").

The terms used are not gender-specific.

As of: December 19, 2023

Controller

SEFABO. is a product of
C-PACK GmbH
Kleiner Moorweg 34
25436 Tornesch
Germany
Represented by:
Managing Director: Jörg Czepluch

Email address:
info@sefabo.com

Imprint:
https://sefabo.com/imprint/

Overview of Processing

The following overview summarizes the types of processed data and the purposes of their processing, referring to the affected individuals.

Types of processed data

  • Inventory data.
  • Contact data.
  • Content data.
  • Usage data.
  • Meta, communication, and process data.

Categories of affected individuals

  • Communication partners.
  • Users.

Purposes of processing

  • Contact inquiries and communication.
  • Security measures.
  • Reach measurement.
  • Tracking.
  • Conversion measurement.
  • Management and response to inquiries.
  • Feedback.
  • Marketing.
  • Profiles with user-related information.
  • Provision of our online offering and user-friendliness.
  • Information technology infrastructure.
Relevant Legal Bases

Relevant legal bases under the GDPR: Below, you will find an overview of the legal bases of the GDPR on which we process personal data. Please note that in addition to the provisions of the GDPR, national data protection regulations may apply in your or our country of residence or establishment. If more specific legal bases are applicable in individual cases, we will inform you of these in the privacy policy.

  • Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR) - The data subject has given consent to the processing of personal data concerning them for a specific purpose or purposes.
  • Performance of a contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR) - Processing is necessary for the performance of a contract to which the data subject is a party or in order to take steps at the request of the data subject prior to entering into a contract.
  • Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR) - Processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data.

National data protection regulations in Germany: In addition to the provisions of the GDPR, national data protection regulations apply in Germany. This includes, in particular, the Federal Data Protection Act (BDSG). The BDSG contains special regulations on the right to information, the right to deletion, the right to object, the processing of special categories of personal data, processing for other purposes, and transmission, as well as automated decision-making in individual cases, including profiling. In addition, data protection laws of the individual federal states may apply.

Note on the applicability of the GDPR and Swiss DPA: These data protection notices serve both to provide information in accordance with the Swiss Federal Data Protection Act (Swiss DPA) and the General Data Protection Regulation (GDPR). For this reason, please note that, due to broader spatial application and comprehensibility, the terms of the GDPR are used. In particular, the terms "processing" of "personal data," "predominant interest," and "particularly sensitive personal data" used in the Swiss DPA are replaced by the terms "processing" of "personal data," "legitimate interest," and "special categories of data" used in the GDPR. However, the legal meaning of the terms is determined within the scope of the applicability of the Swiss DPA.

Security Measures

In accordance with legal requirements, we implement appropriate technical and organizational measures, taking into account the state of the art, implementation costs, the nature, scope, circumstances, and purposes of processing, as well as the different probabilities of occurrence and the extent of the threat to the rights and freedoms of natural persons, to ensure a level of protection appropriate to the risk.

These measures include, in particular, ensuring the confidentiality, integrity, and availability of data by controlling physical and electronic access to the data, as well as the access, input, disclosure, securing the availability, and separation of the data concerning them. Furthermore, we have established procedures to ensure the exercise of data subject rights, the deletion of data, and responses to the threat to data. We also consider the protection of personal data in the development or selection of hardware, software, and procedures in accordance with the principle of data protection, through technical design, and through data protection-friendly default settings.

TLS/SSL encryption (https): To protect the data of users transmitted through our online services, we use TLS/SSL encryption. Secure Sockets Layer (SSL) is the standard technology for securing Internet connections by encrypting data transmitted between a website or app and a browser (or between two servers). Transport Layer Security (TLS) is an updated and more secure version of SSL. Hyper Text Transfer Protocol Secure (HTTPS) is displayed in the URL when a website is secured by an SSL/TLS certificate.

Transmission of Personal Data

As part of our processing of personal data, it may happen that the data is transmitted to other places, companies, legally independent organizational units, or individuals or disclosed to them. Recipients of this data may include, for example, service providers responsible for IT tasks or providers of services and content embedded in a website. In such cases, we comply with legal requirements and, in particular, conclude corresponding contracts or agreements that serve to protect your data with the recipients of your data.

International Data Transfers

Data processing in third countries: If we process data in a third country (i.e., outside the European Union (EU) or the European Economic Area (EEA)) or if the processing takes place as part of the use of third-party services or the disclosure or transfer of data to other individuals, bodies, or companies, this will only be done in accordance with legal requirements. If the level of data protection in the third country has been recognized by means of an adequacy decision (Art. 45 GDPR), this serves as the basis for the data transfer. Otherwise, data transfers will only take place if the level of data protection is otherwise secured, in particular by means of standard contractual clauses (Art. 46 para. 2 lit. c) GDPR), explicit consent, or in the case of contractual or legally required transmission (Art. 49 GDPR). Furthermore, we will inform you about the basics of third-country transmission with each individual provider from the third country, with adequacy decisions taking precedence as the basis. Information on third-country transfers and existing adequacy decisions can be found in the information provided by the European Commission: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection_de.

EU-US Trans-Atlantic Data Privacy Framework: As part of the so-called "Data Privacy Framework" (DPF), the EU Commission has also recognized the level of data protection as safe for certain companies from the USA within the framework of the adequacy decision of July 10, 2023. The list of certified companies and further information on the DPF can be found on the website of the US Department of Commerce at https://www.dataprivacyframework.gov/ (in English). We will inform you as part of the data protection notices which service providers certified under the Data Privacy Framework we use.

Rights of Data Subjects

Rights of data subjects under the GDPR: You, as data subjects, have various rights under the GDPR, arising in particular from Articles 15 to 21 of the GDPR:

  • Right to Object: You have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data concerning you based on Art. 6 para. 1 lit. e or f GDPR; this also applies to profiling based on these provisions. If personal data concerning you is processed for the purpose of direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purpose of such advertising; this also applies to profiling insofar as it is related to such direct marketing.
  • Right to Withdraw Consent: You have the right to withdraw consent granted at any time.
  • Right to Information: You have the right to request confirmation of whether data concerning you is being processed, and to obtain information about this data, as well as further information and a copy of the data in accordance with legal requirements.
  • Right to Rectification: You have the right, in accordance with legal requirements, to request the completion of data concerning you or the correction of inaccurate data concerning you.
  • Right to Erasure and Restriction of Processing: You have the right, in accordance with legal requirements, to request the immediate erasure of data concerning you, or alternatively, to request restriction of the processing of the data.
  • Right to Data Portability: You have the right to receive the data concerning you that you have provided to us in accordance with legal requirements in a structured, commonly used, and machine-readable format, or to request its transmission to another controller.
  • Complaint to a Supervisory Authority: Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the member state of your habitual residence, place of work, or place of the alleged infringement, if you believe that the processing of personal data concerning you violates the requirements of the GDPR.
Use of Cookies

Cookies are small text files or other storage markers that store information on end devices and retrieve information from end devices. For example, to store the login status in a user account, the contents of a shopping cart in an e-shop, the accessed contents, or the functions used in an online offering. Cookies can also be used for various purposes, such as ensuring the functionality, security, and convenience of online offerings, as well as for analyzing visitor traffic.

Consent Information: We use cookies in accordance with legal regulations. Therefore, we obtain prior consent from users unless it is not legally required. Consent is not required, in particular, when storing and retrieving information, including cookies, is absolutely necessary to provide users with a telemedia service (i.e., our online offering) expressly requested by them. Essential cookies typically include cookies with functions related to the display and functionality of the online offering, load balancing, security, storage of user preferences, and choices, or similar purposes associated with providing the main and ancillary functions of the online offering requested by users. Revocable consent is clearly communicated to users and includes information about the respective cookie usage.

Information on Data Protection Legal Bases: The legal basis on which we process users' personal data using cookies depends on whether we ask users for consent. If users consent, the legal basis for processing their data is the declared consent. Otherwise, the data processed using cookies is based on our legitimate interests (e.g., in the operational management of our online offering and improving its usability) or, if it is carried out within the fulfillment of our contractual obligations, when the use of cookies is necessary to fulfill our contractual obligations. The purposes for which we process cookies are explained in the course of this privacy policy or as part of our consent and processing processes.

Storage Duration: In terms of storage duration, the following types of cookies are distinguished:

  • Temporary Cookies (also: Session Cookies): Temporary cookies are deleted at the latest after a user leaves an online offering and closes their device (e.g., browser or mobile application).
  • Permanent Cookies: Permanent cookies remain stored even after closing the device. For example, login status can be saved, or preferred content can be displayed directly when the user revisits a website. The data collected with the help of cookies can also be used for audience measurement. If we do not provide users with explicit information about the type and storage duration of cookies (e.g., as part of obtaining consent), users should assume that cookies are permanent and the storage duration can be up to two years.

General Information on Revocation and Objection (Opt-Out): Users can revoke their given consents at any time and object to processing in accordance with legal requirements. Users can restrict the use of cookies in their browser settings (although this may also limit the functionality of our online offering). An objection to the use of cookies for online marketing purposes can also be declared via the websites "About ads" and "YourOnlineChoices".

  • Legal Bases: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR). Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR).

Further Information on Processing Processes, Procedures, and Services:

  • Processing of Cookie Data based on Consent: We use a procedure for cookie consent management, within which users' consents to the use of cookies or the processing and providers mentioned in the cookie consent management procedure are obtained, managed, and can be revoked by users. The consent declaration is stored to avoid having to repeat the query and to be able to provide evidence of consent in accordance with legal obligations. Storage can be done server-side and/or in a cookie (so-called opt-in cookie or similar technologies) to associate the consent with a user or their device. Subject to individual information about providers of cookie management services, the following information applies: The storage duration of the consent can be up to two years. In this case, a pseudonymous user identifier is created and stored with the time of consent, information about the scope of the consent (e.g., which categories of cookies and/or service providers), as well as the browser, system, and device used; Legal Bases: Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR).
Provision of Online Services and Web Hosting

We process user data to provide them with our online services. For this purpose, we process the user's IP address, which is necessary to transmit the content and functions of our online services to the user's browser or device.

  • Processed Data Types: Usage data (e.g., visited web pages, interest in content, access times); Meta, communication, and process data (e.g., IP addresses, timestamps, identification numbers, consent status).
  • Concerned Individuals: Users (e.g., website visitors, users of online services).
  • Purposes of Processing: Provision of our online offering and user-friendliness; Information technology infrastructure (operation and provision of information systems and technical devices (computers, servers, etc.)); Security measures.
  • Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

Additional information on processing processes, procedures, and services:

  • Provision of Online Offering on Rented Storage Space: For the provision of our online offering, we use storage space, computing capacity, and software that we rent or otherwise obtain from a corresponding server provider (also called "web hoster"); Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).
  • Collection of Access Data and Log Files: Access to our online offering is logged in the form of so-called "server log files." Server log files may include the address and name of the accessed web pages and files, date and time of access, transmitted data volumes, message about successful retrieval, browser type and version, the user's operating system, referrer URL (the previously visited page), and usually IP addresses and the requesting provider. Server log files can be used, on the one hand, for security purposes, e.g., to avoid overloading servers (especially in the case of abusive attacks, so-called DDoS attacks) and, on the other hand, to ensure the utilization and stability of servers; Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR). Data Deletion: Log file information is stored for a maximum of 30 days and then deleted or anonymized. Data whose further storage is necessary for evidence purposes is excluded from deletion until the respective incident is finally clarified.
  • Content Delivery Network: We use a "Content Delivery Network" (CDN). A CDN is a service that helps deliver content of an online offering, especially large media files such as graphics or program scripts, more quickly and securely using regionally distributed servers connected via the Internet; Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).
  • Alfahosting: Services in the provision of information technology infrastructure and related services (e.g., storage space and/or computing capacities); Service Provider: Alfahosting GmbH, Ankerstraße 3b, 06108 Halle (Saale), Germany; Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://alfahosting.de; Privacy Policy: https://alfahosting.de/datenschutz. Data Processing Agreement: Provided by the service provider.
Contact and Inquiry Management

When contacting us (e.g., by post, contact form, email, phone, or via social media) and within the scope of existing user and business relationships, the information of the inquiring individuals is processed as far as necessary to answer the contact inquiries and any requested measures.

  • Processed Data Types: Contact data (e.g., email, phone numbers); Content data (e.g., entries in online forms); Usage data (e.g., visited websites, interest in content, access times); Meta-, communication, and process data (e.g., IP addresses, timestamps, identification numbers, consent status).
  • Affected Persons: Communication partners.
  • Purposes of Processing: Contact inquiries and communication; Management and response to inquiries; Feedback (e.g., collecting feedback via online form). Provision of our online offering and user-friendliness.
  • Legal Bases: Legitimate interests (Art. 6 para. 1 p. 1 lit. f) GDPR). Contract fulfillment and pre-contractual inquiries (Art. 6 para. 1 p. 1 lit. b) GDPR).

Further information on processing processes, procedures, and services:

  • Contact Form: When users get in touch with us via our contact form, email, or other communication channels, we process the data communicated to us in this context to handle the stated request; Legal Bases: Contract fulfillment and pre-contractual inquiries (Art. 6 para. 1 p. 1 lit. b) GDPR), Legitimate interests (Art. 6 para. 1 p. 1 lit. f) GDPR).
Web Analytics, Monitoring, and Optimization

Web analytics (also referred to as "reach measurement") is used to evaluate the visitor flows of our online offering and may include pseudonymous values such as behavior, interests, or demographic information about visitors, such as age or gender. Through reach analysis, we can, for example, identify the times when our online offering or its functions or content are most frequently used or invite reuse. We can also understand which areas need optimization.

In addition to web analysis, we may also use testing procedures to, for example, test and optimize different versions of our online offering or its components.

Unless otherwise specified below, profiles, i.e., data summarized for a usage process, may be created for these purposes, and information may be stored and read from a browser or an end device. The collected information includes, in particular, visited websites and elements used there, as well as technical details such as the browser used, the computer system used, and information about usage times. If users have consented to the collection of their location data to us or to the providers of the services we use, location data may also be processed.

IP addresses of users are also stored. However, we use an IP masking procedure (i.e., pseudonymization by shortening the IP address) to protect users. In general, clear data of users (such as email addresses or names) is not stored as part of web analytics, A/B testing, and optimization. Instead, pseudonyms are used. This means that neither we nor the providers of the software used know the actual identity of the users, only the information stored in their profiles for the purposes of the respective procedures.

  • Processed Data Types: Usage data (e.g., visited websites, interest in content, access times); Meta-, communication, and procedural data (e.g., IP addresses, time information, identification numbers, consent status).
  • Affected Persons: Users (e.g., website visitors, users of online services).
  • Purposes of Processing: Reach measurement (e.g., access statistics, detection of recurring visitors); Profiles with user-related information (creation of user profiles). Provision of our online offering and user-friendliness.
  • Security Measures: IP masking (pseudonymization of IP address).
  • Legal Basis: Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR). Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

Additional Information on Processing Processes, Procedures, and Services:

  • Google Analytics 4: We use Google Analytics to measure and analyze the use of our online offering based on a pseudonymous user identification number. This identification number does not contain unique data such as names or email addresses. It is used to assign analysis information to an end device to recognize which content users have accessed within one or more usage processes, which search terms they have used, accessed again, or interacted with our online offering. The time of use and its duration are also stored, as well as the sources of users referring to our online offering and technical aspects of their end devices and browsers. Pseudonymous profiles of users are created with information from the use of different devices, and cookies may be used. Google Analytics does not log and store individual IP addresses for EU users. However, Analytics provides rough geographical location data by deriving the following metadata from IP addresses: city (and the derived latitude and longitude of the city), continent, country, region, subcontinent (and ID-based counterparts). In EU data traffic, IP address data is used exclusively for this derivation of geolocation data before being immediately deleted. They are not logged, not accessible, and not used for further purposes. When Google Analytics collects measurement data, all IP queries are performed on EU-based servers before the traffic is forwarded to Analytics servers for processing; Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://marketingplatform.google.com/intl/de/about/analytics/; Privacy Policy: https://policies.google.com/privacy; Data Processing Agreement: https://business.safety.google/adsprocessorterms/; Basis for Third-Country Transfer: EU-US Data Privacy Framework (DPF), Standard Contractual Clauses (https://business.safety.google/adsprocessorterms); Opt-Out Option: Opt-Out Plugin: https://tools.google.com/dlpage/gaoptout?hl=de, Settings for displaying ads: https://adssettings.google.com/authenticated. More Information: https://business.safety.google/adsservices/ (Types of processing and processed data).
  • Google Tag Manager: Google Tag Manager is a solution that we use to manage so-called website tags via an interface and thus integrate other services into our online offering (for further information, reference is made to additional information in this privacy policy). With the Tag Manager itself (which implements the tags), no profiles of users are created or cookies are stored. Google only knows the user's IP address, which is necessary to execute Google Tag Manager; Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal Basis: Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR); Website: https://marketingplatform.google.com; Privacy Policy: https://policies.google.com/privacy; Data Processing Agreement:
    https://business.safety.google/adsprocessorterms. Basis for Third-Country Transfer: EU-US Data Privacy Framework (DPF), Standard Contractual Clauses (https://business.safety.google/adsprocessorterms).
Online Marketing

We process personal data for the purpose of online marketing, which includes, in particular, the marketing of advertising space or the display of advertising and other content (collectively referred to as "content") based on potential user interests, as well as the measurement of its effectiveness.

For these purposes, so-called user profiles are created and stored in a file (so-called "cookie"), or similar methods are used to store information relevant to the user for the display of the aforementioned content. This information may include, for example, viewed content, visited websites, used online networks, as well as communication partners and technical details such as the browser used, the computer system used, and information about usage times and functions used. If users have consented to the collection of their location data, this information may also be processed.

User IP addresses are also stored. However, we use available IP masking methods (i.e., pseudonymization by shortening the IP address) to protect users. In general, no clear data of users (such as email addresses or names) is stored as part of the online marketing process, but pseudonyms are used. This means that neither we nor the providers of online marketing processes know the actual identity of the users, only the information stored in their profiles.

Typically, the information in the profiles is stored in cookies or similar methods. These cookies can also be read on other websites that use the same online marketing process, and can be analyzed for the purpose of displaying content, supplemented with additional data, and stored on the server of the online marketing service provider.

Exceptionally, clear data can be assigned to the profiles. This is the case, for example, when users are members of a social network whose online marketing process we use, and the network links the profiles of users with the aforementioned information. Please note that users can make additional agreements with the providers, for example, through consent during registration.

In general, we only have access to aggregated information about the success of our advertisements. However, as part of so-called conversion measurements, we can check which of our online marketing processes have led to a so-called conversion, i.e., for example, to a conclusion of a contract with us. The conversion measurement is used solely to analyze the success of our marketing measures.

Unless stated otherwise, please assume that cookies used are stored for a period of two years.

  • Processed Data Types: Usage data (e.g., visited websites, interest in content, access times); Meta-, communication, and procedural data (e.g., IP addresses, time information, identification numbers, consent status).
  • Data Subjects: Users (e.g., website visitors, users of online services).
  • Purposes of Processing: Reach measurement (e.g., access statistics, identification of recurring visitors); Tracking (e.g., interest/behavior-based profiling, use of cookies); Marketing; Profiles with user-related information (creation of user profiles); Conversion measurement (measurement of the effectiveness of marketing measures).
  • Security Measures: IP masking (pseudonymization of the IP address).
  • Legal Basis: Consent (Art. 6(1)(a) GDPR). Legitimate interests (Art. 6(1)(f) GDPR).
  • Opt-Out Options: We refer to the privacy policies of the respective providers and the opt-out options provided for each provider (so-called "Opt-Out"). If no explicit opt-out option has been specified, there is the possibility to disable cookies in your browser settings. However, this may limit the functionality of our online offering. We recommend using the following opt-out options, which are summarized for each respective area:

    a) Europe: "YourOnlineChoices".
    b) Canada: https://www.youradchoices.ca/choices.
    c) USA: https://www.aboutads.info/choices.
    d) Cross-region: https://optout.aboutads.info.

Additional information on processing processes, procedures, and services:

  • Google Ads and Conversion Measurement: Online marketing procedure for the placement of content and advertisements within the service provider's advertising network (e.g., in search results, in videos, on websites, etc.), so that they are displayed to users who have a presumed interest in the ads. In addition, we measure the conversion of the ads, i.e., whether users have taken them as an opportunity to interact with the ads and use the advertised offers (so-called conversion). However, we only receive anonymous information and no personal information about individual users; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal Basis: Consent (Art. 6(1)(a) GDPR), Legitimate interests (Art. 6(1)(f) GDPR); Website: https://marketingplatform.google.com; Privacy Policy: https://policies.google.com/privacy; Basis for Third-Country Transfer: EU-US Data Privacy Framework (DPF); Additional Information: Types of processing and data processed: https://business.safety.google/adsservices/. Data processing conditions between controllers and standard contractual clauses for the transfer of data to third countries: https://business.safety.google/adscontrollerterms.
Presence on Social Networks (Social Media)

We maintain online presences within social networks and process user data for the purpose of communicating with users active on those platforms or providing information about us.

We would like to point out that user data may be processed outside the European Union in this context. This may pose risks for users, as, for example, the enforcement of user rights could be more challenging.

Furthermore, user data within social networks is usually processed for market research and advertising purposes. For example, user profiles can be created based on user behavior and resulting interests. These user profiles can then be used to display advertisements within and outside the networks that presumably correspond to the users' interests. For these purposes, cookies are typically stored on users' computers, containing information about user behavior and interests. Additionally, data may be stored in user profiles independently of the devices used by users, especially if users are members of the respective platforms and are logged in.

For a detailed explanation of the respective processing methods and options for objection (Opt-Out), please refer to the privacy policies and information provided by the operators of the respective networks.

Even in the case of requests for information and the assertion of data subject rights, we would like to point out that these can be most effectively asserted with the providers. Only the providers have access to the users' data and can take appropriate measures and provide information directly. If you still need assistance, you can contact us.

  • Processed Data Types: Contact data (e.g., email, phone numbers); Content data (e.g., entries in online forms); Usage data (e.g., visited websites, interest in content, access times); Meta-, communication-, and process data (e.g., IP addresses, time information, identification numbers, consent status).
  • Concerned Persons: Users (e.g., website visitors, users of online services).
  • Purposes of Processing: Contact inquiries and communication; Feedback (e.g., collecting feedback via online form); Marketing.
  • Legal Bases: Legitimate interests (Art. 6(1)(f) GDPR).

Additional information on processing procedures, procedures, and services:

  • Instagram: Social network; Service Provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; Legal Bases: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.instagram.com; Privacy Policy: https://instagram.com/about/legal/privacy.
  • Facebook Pages: Profiles within the Facebook social network; Service Provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; Legal Bases: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.facebook.com; Privacy Policy: https://www.facebook.com/about/privacy; Basis for Third Country Transfer: EU-US Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.facebook.com/legal/EU_data_transfer_addendum); Further Information: We, together with Meta Platforms Ireland Limited, are jointly responsible for the collection (but not the further processing) of data from visitors to our Facebook page (so-called "Fanpage"). This data includes information about the types of content users view or interact with, or the actions they take (see "Things you and others do and provide" in Facebook's data policy: https://www.facebook.com/policy), as well as information about the devices used by users (e.g., IP addresses, operating system, browser type, language settings, cookie data; see "Device information" in Facebook's data policy: https://www.facebook.com/policy). As explained in Facebook's data policy under "How do we use this information?", Facebook also collects and uses information to provide analytics services, known as "Page Insights," for page operators to understand how people interact with their pages and the content associated with them. We have entered into a special agreement with Facebook ("Information about Page Insights," https://www.facebook.com/legal/terms/page_controller_addendum), which regulates, among other things, the security measures Facebook must observe and in which Facebook has agreed to fulfill data subject rights (i.e., users can direct inquiries or deletion requests directly to Facebook, among other things). The rights of users (especially regarding information, deletion, objection, and complaint to the competent supervisory authority) are not restricted by the agreements with Facebook. Further information can be found in the "Information about Page Insights" (https://www.facebook.com/legal/terms/information_about_page_insights_data). Joint responsibility is limited to the collection and transmission of data to Meta Platforms Ireland Limited, a company based in the EU. The further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, particularly concerning the transmission of data to the parent company Meta Platforms, Inc. in the USA.
  • TikTok: Social network / video platform; Service Provider: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland and TikTok Information Technologies UK Limited, Kaleidoscope, 4 Lindsey Street, London, United Kingdom, EC1A 9HP; Legal Bases: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.tiktok.com; Privacy Policy: https://www.tiktok.com/de/privacy-policy.
  • Twitter: Social network; Service Provider: Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland; Legal Bases: Legitimate interests (Art. 6(1)(f) GDPR); Privacy Policy: https://twitter.com/privacy, (Settings: https://twitter.com/personalization).
  • YouTube: Social network and video platform; Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal Bases: Legitimate interests (Art. 6(1)(f) GDPR); Privacy Policy: https://policies.google.com/privacy; Basis for Third Country Transfer: EU-US Data Privacy Framework (DPF). Objection Possibility (Opt-Out): https://adssettings.google.com/authenticated.
Plugins and Embedded Functions as well as Content

We integrate functional and content elements into our online offering, which are obtained from the servers of their respective providers (hereinafter referred to as "third-party providers"). This may include, for example, graphics, videos, or maps (hereinafter collectively referred to as "content").

The integration always requires that the third-party providers of this content process the IP address of the users, as they could not send the content to their browser without the IP address. The IP address is thus necessary for the presentation of this content or functionality. We strive to use only content whose respective providers use the IP address solely for delivering the content. Third-party providers may also use so-called pixel tags (invisible graphics, also referred to as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the users' device and may include technical information about the browser and operating system, referring websites, visit time, as well as other information about the use of our online offering, and may also be linked with such information from other sources.

  • Processed Data Types: Usage Data (e.g., visited websites, interest in content, access times); Meta-, Communication, and Process Data (e.g., IP addresses, time information, identification numbers, consent status); Inventory Data (e.g., names, addresses); Contact Data (e.g., email, phone numbers); Content Data (e.g., entries in online forms).
  • Affected Persons: Users (e.g., website visitors, users of online services).
  • Purposes of Processing: Provision of our online offering and user-friendliness.
  • Legal Basis: Legitimate Interests (Art. 6(1)(f) GDPR).

Additional information on processing procedures, processes, and services:

  • Google Fonts (Access from Google Server): Procurement of fonts (and symbols) for the purpose of technically secure, maintenance-free, and efficient use of fonts and symbols with regard to topicality and loading times, their uniform presentation, and consideration of possible licensing restrictions. The provider of the fonts is informed of the user's IP address so that the fonts can be made available in the user's browser. In addition, technical data (language settings, screen resolution, operating system, hardware used) are transmitted, which are necessary for the provision of fonts depending on the devices used and the technical environment. This data can be processed on a server of the font provider in the USA. When visiting our online offering, users' browsers send their browser HTTP requests to the Google Fonts web API (i.e., a software interface for retrieving fonts). The Google Fonts web API provides users with the Cascading Style Sheets (CSS) of Google Fonts and then the fonts specified in the CSS. These HTTP requests include (1) the IP address used by the respective user to access the Internet, (2) the requested URL on the Google server, and (3) the HTTP headers, including the user agent describing the browser and operating system versions of the website visitors, as well as the referrer URL (i.e., the website on which the Google font is to be displayed). IP addresses are neither logged nor stored on Google servers and are not analyzed. The Google Fonts web API logs details of the HTTP requests (requested URL, user agent, and referrer URL). Access to this data is restricted and strictly controlled. The requested URL identifies the font families for which the user wants to load fonts. This data is logged so that Google can determine how often a particular font family is requested. In the Google Fonts web API, the user agent must adapt the font that is generated for the respective browser type. The user agent is primarily logged for debugging and used to generate aggregated usage statistics that measure the popularity of font families. These aggregated usage statistics are published on the Google Fonts "Analytics" page. Finally, the referrer URL is logged so that the data can be used for production maintenance and to generate an aggregated report on the top integrations based on the number of font requests. According to Google's own information, none of the information collected by Google Fonts is used to create profiles of end-users or to display targeted advertisements; Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal Basis: Legitimate Interests (Art. 6(1)(f) GDPR); Website: https://fonts.google.com/; Privacy Policy: https://policies.google.com/privacy; Basis for Data Transfer to Third Countries: EU-US Data Privacy Framework (DPF). Additional Information: https://developers.google.com/fonts/faq/privacy?hl=en.
  • YouTube Videos: Video content; Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal Basis: Legitimate Interests (Art. 6(1)(f) GDPR); Website: https://www.youtube.com; Privacy Policy: https://policies.google.com/privacy; Basis for Data Transfer to Third Countries: EU-US Data Privacy Framework (DPF). Opt-Out Option: Opt-Out Plugin: https://tools.google.com/dlpage/gaoptout?hl=en, Ad Display Settings: https://adssettings.google.com/authenticated.

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